Etude de cas : Graphic Design
Case written by Sachie – Web Designer
One of our customers is a Belgian based retailer, who markets different brands of products ranging from garments to home-ware. The nature of the business requires the publication of fascinating images of their products and promotional banners in the website and newsletters for product launches. The business also demands timely delivery of services to meet product launch deadlines, in order to attract consumers.
The customer provides the requirements for image detouring and promotional banner creation, to our graphic design team. One of our three member design team enhances the images to suit the advertising requirements with inspirational quality, and also designs the promotional banners considering the brand and the target audience. We use sophisticated digital image tools such as Adobe Photoshop for designing.
The designers receive day-to-day work from the customer according to business requirements, in order to meet product launch deadlines. The workload is distributed among members of the design team, who are dedicated to delivering the best quality service. The online tracking application aids to trace the progress of the work and the delivery dates.
Email is used as the primary communication medium and messengers are used to maintain a close communication channel with the client. This customer provides unambiguous and precise requirements to the design team, which helps to satisfy the customer’s desires.
Quick turn-around time is essential for this project and our designers are well versed with the skills needed to fulfill this requirement successfully.